Showing posts with label National Geographic. Show all posts
Showing posts with label National Geographic. Show all posts

Tuesday, August 29, 2017

Remembering National Geographic's Iconic Grand Prismatic Spring Cover


Located in Niwot, Colorado, Atlantic Publishers Group handles a line of well-read magazine titles and periodicals. The Colorado magazine distributor is committed to excellence in the content of the titles it carries and the experience of its subscribers. Atlantic Publishers Group (APG) magazines include Better Homes and Gardens, Backpacker, and National Geographic.

Over nearly 130 years, National Geographic has published some of the world’s most iconic magazine images and covers. One of the magazine’s most popular covers came out in August 2009, when National Geographic used photographer George Steinmetz’s aerial picture of the Grand Prismatic Spring at Yellowstone National Park. The magazine had long sought a way to capture the springs, and an article about the super volcano beneath the park provided National Geographic the opportunity to go after the shot once more.

Heading into the shoot, Steinmetz had grown accustomed to taking pictures from the air using a motorized paraglider, but Yellowstone officials prohibited the use of such a vehicle. Instead, he ventured over the park in a helicopter. To capture the perfect image, however, Steinmetz would need to go one step further, literally: He stood on one of the skids of the helicopter to capture the perfect image over the course of a shoot he described as “fearless.”

Thursday, March 30, 2017

National Geographic - Exploring Cultures and Regions Around the Globe


Based in Niwot, Colorado, Atlantic Publishers Group (APG) offers subscriptions to a wide selection of popular magazines, from Car and Driver to Time. Among the Atlantic Publishers Group titles that the entire family can enjoy is National Geographic, a magazine unique in having its first issue printed with the inception of the National Geographic Society in 1888. 

The National Geographic Society’s founders included civic leaders from a wide range of backgrounds, including exploration and geography. Among the founders were teachers, financiers, and cartographers. They shared an enthusiasm for expanding scientific and cultural knowledge of regions around the globe and for reaching out to the layman reader. 

With the initial technical articles complemented by photos and illustrations, the formula proved a resounding success and circulation increased from 1,000 to more than 2 million within a few years. Some of the money earned through subscriptions has gone to worthy endeavors over the decades, including grants to Jacques Cousteau for underwater exploration and Jane Goodall for observation of chimpanzees in the wild.